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Category Archive: Blog

Blog for Business: the why and the how

Why Should I Have a Blog for Business? A blog is a great tool to build relationships and increase the profile and reach for your business. Here are some of the key reasons why you should blog for business: Add value to your current customers and potential customers. If you write in a succinct, professional […]

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A New Year: How to Review Your Social Media Strategy

Happy New Year! Some of you, you will have had your social media strategy in place for a number of years now and have regularly reviewed, updated and tweaked the strategy to provide you with the business objectives you originally set. For others, you may have fallen in to social media or only started in […]

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13 Tips for Integrating Social Media into your Business

“Build it and they will come” doesn’t work in social media. The best platforms with funky designs and apps won’t build a following on their own. Social media needs to be integrated into all aspects of your business, online and offline. The more innovative you get – the more followers you’ll attract and the more […]

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Top 3 Essentials for your Social Media Toolkit

At Social Mediology our social media campaigns rely heavily on numerous resources, applications and a thorough understanding of the latest trends. We wanted to share some of the things we use, to help you get ahead and save you time in trawling and testing the myriad of options that are now available to support businesses […]

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Top 3 Tips for a Business Blog that Works!

Starting a blog for your company or business can be a great adventure. It can provide a platform to launch your business into the online world as an industry expert. You could be the go to place for latest news, hot reviews, industry trends and an aggregator of the best information available. Sounds easy right? […]

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Top 3 Tips for a Successful Blog

I am still surprised at how few businesses have a well functioning blog. Traditionally blogs were seen as nothing more than an online journal for individuals to share their thoughts, experiences and ideas. Now blogs are used by many large companies to disseminate information, conduct product reviews, customer service and much more. The ones doing […]

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“If You Stand for Nothing ~ No-one Will Follow You”

Last Friday I had the privilege of spending the day with approximately 100 senior women in business who attended the sphinxx Ascend Series. These events have been held all around Australia with an exceptional suite of speakers. It was a great day of connection where networking abounded and knowledge was shared. The focus was on […]

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Copenhagen Briefing – Connecting the Dots

  I recycle, hang my washing up rather than tumble dry, switch of lights and keep an ear out for information that can help me be a better global citizen with regards to the environment and how I live on the planet. I am not, however, well versed in environmental issues nor the politics around […]

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