Social Mediology

Getting Started with AI...

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AI can feel overwhelming, but at Social Mediology, we've found it to be a powerful ally in creating a standout business.

We use AI tools daily to enhance our manage our workflows and to enhance content for websites, blogs, and social media channels. These tools help us write engaging content, automate responses, brainstorm ideas, and create stunning visuals, making research and trend analysis a breeze.

Whether you're new to AI or looking to upgrade your toolkit, here are some essential tools we recommend:

Generative AI -Large Language Models

ChatGPT acts like a super-smart AI assistant, capable of writing position descriptions, analysing data, predicting trends, creating strategies, writing and editing blog posts, emails, scripts, and even poems. It can even do images and will soon be capable of creating videos. It’s an incredibly versatile tool for busy professionals looking to boost their productivity and creativity.

Free tier available; subscription plans start at $20 per month, $30 per month for Teams. Enterprise version also available.

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Microsoft Copilot is an AI-powered assistant designed to enhance productivity and creativity across various Microsoft applications like Word, Excel, PowerPoint, and Outlook. It offers features such as generating unique images with DALL-E 3, providing AI-powered search results, and integrating with other services through plug-ins.

Subscription-based; $20 per month or free in Microsoft Edge browser.

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Image Generators

Ideogram is a powerful and user-friendly tool for generating stunning visuals. This AI platform offers various styles and options, allowing you to create unique images for social media, presentations, or even your website.

Free with limitations; subscription plans start at $29 per month.

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Midjourney is another popular AI image generator known for its ability to create incredibly realistic and imaginative images. With a variety of styles and settings, you can experiment with different artistic concepts and generate images that truly stand out. Midjourney requires a bit more learning to work out how to get the best output.

Subscription-based; 10 per month for basic access.

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AI Browsers

Microsoft Edge is a powerful web browser that comes equipped with built-in AI features. These AI tools help you summarize web pages, translate languages, and even generate creative content directly within the browser.

Free

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Whilst the number of platforms available can feel overwhelming one of the best ways to work out which ones you need in your business, is to try some of the free subscriptions and ask the models themselves.

For example you could copy the following prompt into Chat GPT:

“I'm a [Insert your role] in the [insert your industry or business type] industry. I don't know where to begin with AI.

Could you help me understand how Generative AI could specifically benefit my business in the [insert your department/role] area? I'm looking for concrete examples and potential use cases. Also, assuming I'm starting from scratch, what would be a realistic first step for me to incorporate Generative AI into my workflow without disrupting everything?"

Just remember, have an attitude of curiosity and be willing to experiment and play with the tools. You won't break it!

If you have questions or want to share your experiences, join our free online community to connect with other professionals diving into the world of AI!

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