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Facebook 360 Photos Let You Capture Everything!

Facebook 360 Photos

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Recently Facebook announced the launch of Facebook 360 photos. Facebook 360 photos give people ‘the ability share more immersive views of their world’. It is a very cool functionality and one that can and will be used very creatively by brands! Facebook 360 allows users to capture a 360 degree view of where they are. […]

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Integrating Buffer and Feedly

Integrating Feedly and Buffer for a Powerful Content Strategy

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In this Helpful Hint video we will cover how to integrate Feedly and Buffer for a powerful content strategy. There are a couple of things to note. Feedly Feedly is a place to set up your content aggregation system. You add RSS feeds from all the top blogs and websites in your industry, create folders based […]

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9 Social Media Tools

9 Tools and Apps to Transform your Social Media

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These simple social media tools are all free or low cost and will give you the edge when creating good quality content and customer experiences. Social media can drain a lot of time from your business if it is not done strategically, efficiently and effectively. In our work with small to medium sized businesses and […]

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Your Business Story – Easy steps to Create a Facebook Video

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Facebook’s new ‘Your Business Story’ is a great new feature that makes it super simple to create a short video to promote your business. It is a very simple process. First you choose 8 images that have been shared on your Facebook page. You then have the option to rearrange them in the order that tells the […]

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JB Low Fi: Reputation Management gone wrong on Social Media

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Every day we see ‘social media crises’ unfold on social media and spill into mainstream media. How a company deals with reputation management is critical to their brand and their ongoing customer loyalty or lack thereof. Today it is JB HiFi’s turn. This morning a large Australian electronics chain is in damage control after one of […]

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Blog for Business: the why and the how

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Why Should I Have a Blog for Business? A blog is a great tool to build relationships and increase the profile and reach for your business. Here are some of the key reasons why you should blog for business: Add value to your current customers and potential customers. If you write in a succinct, professional […]

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Don’t be Quirky! 7 Tips to Avoid a Social Media Crisis in Your Small Business

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Usually I am helping businesses to plan for or deal with a social media crisis. Recently I found myself involved with one from the consumer side. It was a very quirky response to a very common social media occurrence. Here are 5 key learnings for other businesses! Often small businesses don’t think they will face a social […]

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4 Must-know Social Media Principles for Fundraising

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This blog was originally written for Connecting Up as part of the 6 week social media bootcamp. Competition for the fundraising dollar is tough. Not a day goes by where people aren’t asked for money from a not-for-profit whether it’s at the supermarket, by phone, in their inbox or their letterbox. So how do you ‘make the ask’ […]

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